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How to Build Responsive Ads in Google Ad Manager?


Before making Google Ad Manager units responsive, you need to understand size mapping. To put simply, Size mapping maps the size of the browser (viewport) with the ads to be rendered to the user. We can size map via two predefined functions:

a) .sizeMapping

b) .defineSizeMapping

Here’s the overview:

Step #1: Generate Google Publisher Tags

Step #2: Create the ad size mapping

Step #3: Link the size mapping to GAM ad units.

Need more detailed instruction, head to our Google Ad Manager responsive ads blog post.

Automatad Team

At Automatad, we help publishers to monetize better without hampering the user experience. Our products are live across hundreds of publishers, earning them incremental ad revenue with every passing second. You can request a free audit to get an estimated revenue uplift today.

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