Are you a publisher getting potential traffic from EEA and the UK? Then, you should know about Google’s new CMP TCF requirement. What it is, how it benefits you, and what to do next. We have got everything covered.
Data clean rooms (DCRs) are crucial for AdTech. They address privacy concerns and meet regulations. These secure spaces let web publishers analyze sensitive data while safeguarding user privacy and complying with GDPR and CCPA.
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