Guides and Ebooks for Publishers
Ad tech is a complex ecosystem and even with the current consolidation trend and Supply-path Optimization, publishers couldn’t digest the surplus information. There are plenty of problems, which, in turn, requires more than one or two products or vendors.
So, it’s easier to get lost in the midst of the supply chain. That’s why we’ve created some of the in-depth guides you’ll ever see, focused solely on improving your ad revenue and reader experience.