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Ads.txt: A Guide to MANAGERDOMAIN And OWNERDOMAIN
Ad Fraud Platforms

Ads.txt: A Guide to MANAGERDOMAIN And OWNERDOMAIN

14 September 2023
What Publishers Need to Know About Halloween Advertising 2023?
Ad Optimization

What Publishers Need to Know About Halloween Advertising 2023?

12 September 2023
Rise of Walled Gardens in Ad Tech – Explained for Publishers
Platforms

Rise of Walled Gardens in Ad Tech – Explained for Publishers

24 August 2023
The Publisher’s Guide to Maximizing Click-Through Rates (CTR)
Ad Optimization

The Publisher’s Guide to Maximizing Click-Through Rates (CTR)

3 August 2023

Trending Posts

What is Header Bidding and How it Works?
6 Common Ads.txt Errors and How to Fix Them
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Insertion Order (IO) – Everything You Need to Know
How to Calculate CPM, CPC, CPA, CR, eCPM, eCPC, eCPA, and ROI.

Success Guides

eCPM vs. CPM vs. RPM: A Comprehensive Guide for Publishers
What Is Page RPM & 10 Proven Ways to Increase It by 40%
Understanding CPM: The Key Metric for Publishers’ Revenue Generation
What is Ad Fill Rate and Should You Aim For 100%?
9 Google Analytics Reports For Publishers To Prioritize

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Digital Publishing

What to Look For in a Video Monetization Partner?
Revenue Optimization

What to Look For in a Video Monetization Partner?

10 June 2020
A Guide to Content Personalization for Publishers
Revenue Optimization

A Guide to Content Personalization for Publishers

15 December 2020
What’s Next After AdSense?
Revenue Optimization

What’s Next After AdSense?

8 May 2020
Unleashing AI in Digital Publishing: A Game-Changer You Can’t Ignore
Website Performance

Unleashing AI in Digital Publishing: A Game-Changer You Can’t Ignore

28 June 2023
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Ad Management

Ads.txt: A Guide to MANAGERDOMAIN And OWNERDOMAIN
Ad Fraud Platforms

Ads.txt: A Guide to MANAGERDOMAIN And OWNERDOMAIN

14 September 2023
How to Setup Backfill to Sell Your Remnant Ad Impressions?
Ad Optimization

How to Setup Backfill to Sell Your Remnant Ad Impressions?

11 January 2022
5 Tips to strike the balance between viewability and ad slots
Ad Optimization

5 Tips to strike the balance between viewability and ad slots

23 September 2021
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Privacy & Transparency

Total Cookie Protection and Its Impact on Publishers
Privacy

Total Cookie Protection and Its Impact on Publishers

13 May 2021
A Comprehensive Post Third-Party Cookie Guide for Publishers
Privacy

A Comprehensive Post Third-Party Cookie Guide for Publishers

10 September 2020
Pubvendors.json – Everything You Need to Know!
Transparency

Pubvendors.json – Everything You Need to Know!

23 June 2019
The Ultimate Guide to Prebid’s User ID Module for Publishers
Privacy

The Ultimate Guide to Prebid’s User ID Module for Publishers

6 October 2020
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Programmatic Decoded

Ads.txt: A Guide to MANAGERDOMAIN And OWNERDOMAIN
Ad Fraud Platforms

Ads.txt: A Guide to MANAGERDOMAIN And OWNERDOMAIN

14 September 2023
Rise of Walled Gardens in Ad Tech – Explained for Publishers
Platforms

Rise of Walled Gardens in Ad Tech – Explained for Publishers

24 August 2023
Decoding Demand-Side Platforms from a Publisher’s Perspective
Platforms

Decoding Demand-Side Platforms from a Publisher’s Perspective

26 July 2023
In-Stream vs. Out-Stream Video Ads: Which Is Best For You
Platforms

In-Stream vs. Out-Stream Video Ads: Which Is Best For You

20 July 2023
OpenRTB Simplified: A Simple Guide to Boosting Your Ad Revenues
RTB

OpenRTB Simplified: A Simple Guide to Boosting Your Ad Revenues

11 July 2023
Video Ads for Publishers: A Beginner’s Guide
Platforms

Video Ads for Publishers: A Beginner’s Guide

9 May 2023
What You Should Know About Google’s Ad Exchange
Platforms

What You Should Know About Google’s Ad Exchange

9 May 2023
Google Ad Manager or Google Ad Manager 360 – What Should a Publisher Choose?
Platforms

Google Ad Manager or Google Ad Manager 360 – What Should a Publisher Choose?

21 February 2023
Facebook Is Deprecating Instant Articles. What Next for Publishers?
Platforms

Facebook Is Deprecating Instant Articles. What Next for Publishers?

9 February 2023
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